Ploom

Ploom is a leading Heat-Not-Burn (HNB) tobacco brand developed by Japan Tobacco International (JTI). Designed for adult tobacco consumers, Ploom combines innovative heating technology, minimalist design, and premium engineering to deliver a modern tobacco experience. Today, the brand has established a strong presence in Japan and an expanding number of international markets.
Rather than burning tobacco, Ploom uses advanced heating technology to release the flavor of real tobacco while reducing ash and smoke associated with combustion. Its flagship device, Ploom X Advanced, features HeatFlow™ technology, providing consistent and even heating for a smooth, satisfying, and reliable experience.